Monday, June 24, 2013

Dancing with Facebook

            Eeep! It’s 9:30 at night on Sunday and I only just remembered I have a blog to write! Okay, so the big question is, what do I write about? Good question. Let’s see, what did I do this week?

            Surprisingly enough, it actually has been a pretty busy week for me. The reason I say this is surprising is because I'm a bit of an introvert (which is something of an understatement) and, as a result, my brain usually shuts down entirely right after a show, making me rather useless for about a week. Luckily it wasn't nearly as bad as usual this time around; I recovered in two days and, even on those two days, I wasn't as comatose as usual. I'm hoping this means I'm getting used to these things so we’ll be able to go them more frequently in the future.

            Among the many things that I surprised myself by accomplishing this week, the most eventful would be my first Facebook giveaway. In fact, it’s still going on right now! Though, it hasn't gone anywhere near the way I planned.

            You see, the whole point of a Facebook giveaway is publicity – it’s a great way to draw extra attention to your page. So, what I had planned was to have people enter the draw by sharing a picture of the rainbow chainmaille dragon I was giving away. In addition, the more shares the picture got, the more dragons I was going to give away. Seems like a good scheme, right? Except it’s illegal.

            That’s right – every time someone runs some sort of free giveaway on Facebook and asks you to “Like” or “Share” something to enter – or use any other Facebook feature – they are risking having Facebook delete their page. Plus Facebook could sue them. Oh, and on top of that, it turns out that if you want to run any sort of free giveaway on Facebook, you need to use a third party application.

            This whole system achieves two things – one, it protects Facebook from any sort of liability (something I completely understand and have no problem with) and two, it makes it far more difficult for page owners to encourage their followers to share their pictures and posts, which means it’s far more difficult to get any publicity without paying Facebook for it. The whole point in a lot of these smaller pages using Facebook in the first place is to get free publicity – we can’t afford to pay for advertising, otherwise we’d be doing it! It was extremely frustrating.

            So, my plans were completely shot down until about half an hour before my usual posting time when my brain finally discovered a way to circumnavigate the rules. I found a free application to run the draw for me and set up a picture that, for half a week before the draw opened for entries, people could share, with more shares meaning more dragons being given away in the draw. That way I got my free publicity, my followers got to increase the number of dragons in the pot and I didn't break any laws.

            I like it when bad situations work out well in the end. Incidentally, the draw opens today, so if you want to enter, hop over to Facebook and find the Ringcrafts page...



            The funniest thing about all of this is that, with my original plan, I was going to pay Facebook to boost the post promoting the draw. With this new method though? I didn't see the point. It turns out that trying to squeeze the little guy for all he’s got only gets the little guy to find more ways to go without feeding the big guy. I wonder how much money Facebook could make if they helped us little guys get big enough that we could afford to pay them.





Click here to find the charity anthology containing a couple of my short stories.







If there's any subject you'd like to see me ramble on about, feel free to leave a comment asking me to do so.

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